Jeffrey Shaw (born 1944) is a pioneering new media artist and researcher. From 1965 to 2002 he lived in Milan, London, Amsterdam and Karlsruhe, and returned to Australia in 2003 to assume the Directorship of the iCinema Research Centre at the University of New South Wales. Starting from September 2009, Shaw is the Dean of School of Creative Media, City University of Hong Kong.Shaw has been a leading figure in new media art since its emergence from the performance, expanded cinema and installation paradigms of the 1960s. He is internationally renowned for pioneering the creative use of digital media in the fields of virtual and augmented reality, immersive visualization, navigable cinematic systems and interactive narrative. His work includes performance, sculpture, video and many interactive installations.