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Political Storytelling on Instagram: Key Aspects of Alexander Van der Bellen's Successful 2016 Presidential Election Campaign
This article addresses the strategic use of Instagram in election campaigns for the office of the Austrian Federal President in 2016. Based on a comprehensive visual analysis of 504 Instagram posts from Green-backed but independent presidential candidate Alexander Van der Bellen, who resulted as winner after almost one year of campaigning, this contribution reconstructs key aspects of digital stor…
Créateur
- Liebhart, Karin
- Bernhardt, Petra
Thème
- News media, journalism, publishing
- Instagram; digital platforms; storytelling; visual imagery; visual strategies
- Interactive, electronic Media
- Media Contents, Content Analysis
- digital media
- Internet
- political communication
- presidential election
- election campaign
- candidacy
- …
- Internet
- Campagne électorale
Type d'item
- Zeitschriftenartikel
Créateur
- Liebhart, Karin
- Bernhardt, Petra
Thème
- News media, journalism, publishing
- Instagram; digital platforms; storytelling; visual imagery; visual strategies
- Interactive, electronic Media
- Media Contents, Content Analysis
- digital media
- Internet
- political communication
- presidential election
- election campaign
- candidacy
- …
- Internet
- Campagne électorale
Type d'item
- Zeitschriftenartikel
Institution partenaire
Agrégateur
Licence du support dans cet enregistrement (sauf indication contraire)
- http://creativecommons.org/licenses/by/4.0/
Droits
- GESIS - Leibniz-Institut für Sozialwissenschaften. Bibliothek Köln
Date de création
- 2017
- 2017
Provenance
- Status: Veröffentlichungsversion; begutachtet (peer reviewed)
Source
- Media and Communication, 5(4)
Identificateur
- oai:gesis.izsoz.de:document/55250
- 2183-2439
- http://www.ssoar.info/ssoar/handle/document/55250
- https://doi.org/10.17645/mac.v5i4.1062
- http://www.ssoar.info/ssoar/bitstream/handle/document/55250/ssoar-mediacomm-2017-4-liebhart_et_al-Political_Storytelling_on_Instagram_Key.pdf?sequence=1
- http://www.deutsche-digitale-bibliothek.de/item/GOTUEHIFYKB3T5ZX6M3CLWZFYRSYGK5V
Étendue
- Seite(n): 15-25
Format
- application/pdf
Langue
- eng
- eng
Année
- 2017
Pays fournisseur
- Germany
Nom de la collection
Première publication sur Europeana
- 2022-01-21T09:51:58.264Z
Dernière mise à jour de l'Institution partenaire
- 2022-01-21T09:51:58.264Z